By Casey Boggs – President SMG Portland In the wake of the deplorable attack on the US Capitol building, many executive leaders are emerging from the shock and asking, “How could this happen?” and “Why wasn’t there a quicker response?” All fair questions, but don’t expect clear, quick answers. Even without that clarity, it is … Read More
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The Value of Contributed Content
By Drew Albee – SMG Boulder From shrinking newsrooms to changes in both the types and the ways in which people consume media, the media landscape is constantly evolving. Employment at print publications is dwindling, and outlets across the industry are reducing their resources or creating an increased amount of digital content in order to … Read More
2020 Reputation Earthquakes: A Preparation Kit for the Shakes, Rattles & Rolls.
By Casey Boggs – President SMG, Portland There is no doubt. 2020 will be a wild ride! Political stakes are high, corporate trust is low (according to a recent Gallup Poll), consumer confidence in companies to protect them in the event of a cyberattack is waning (according to recent DHM study) and the public relations industry … Read More
Today’s Technology is taking communication back to the future
By: Kevin Gould – President, Stryker-Munley Group Boston Lately, I have been fascinated by the way that new technology is taking us full circle in the evolution of mass communication. We are essentially becoming modern-day cavewomen and cavemen. If you think back to how early humans first began to “mass communicate”, it was through pictures … Read More
If it Bleeds it Leads
By Casey Boggs – President SMG, Portland MANAGE YOUR REPUTATION AFTER A FRAUD OR SCANDAL: TIPS FOR HANDLING THE MEDIA AND PUBLIC BACKLASH A crisis that strikes a credit union makes for colorful and familiar headlines these days, from embezzlements to cybersecurity. For media reporters, there is an unspoken adage, “If it bleeds, it leads.” … Read More
My Work Anniversary — so says LinkedIn
By David Thalberg – President, Stryker-Munley Group Los Angeles/Orange County When I woke up this morning, I found a number of notifications on my phone congratulating me on my “workiversary.” Hm. Interesting. I wondered: “which work? And what anniversary?” Like many of you, I’ve had a number of different jobs over the years (after being … Read More
Public Relations in the Digital Age
Sage Advice from an SMG Millennial – By Alex Lauderdale, SMG Sacramento The field of media and public relations has clearly evolved in the digital age, and for those of us who manage media and public relations campaigns, it’s time to step up our online game, and educate our clients on the value of digital … Read More
Media Relations Tips for 2019 From a Survey of Journalists
By Mike Jamieson – Managing Director Every year in January, communications industry pundits tell us what lies ahead for us in the coming year. This is usually based on an in-depth knowledge of our business and includes the knowledge that comes from years of experience and if they are truly smart, the thoughts of those … Read More
“HAPPY MONDAY! Frank, call Legal.”
by Jen Bulotti, Stryker-Munley Group Sacramento Lucky you! Your company has made Monday morning headlines! But oops, not the way you intended. . What is your next, first, best step given the circumstances? Who are your first “go to” resources? First and foremost, DO YOU HAVE A PLAN? If not, qualifying whether … Read More
Tips to Improve a Company’s Media Image
by: Rosemaria DiBenedetto, Stryker-Munley Group—Chicago. Building a reputation from the ground up takes time and sacrifice. But protecting one’s image is just as important as building it in the age of social media and a 24-hour news cycle. What can a company do to improve their image or protect it during a crisis? Here are … Read More