Award winning integrated campaign, based on a fully immersive virtual reality experience to end gender based violence. We took KOL, politicians and influencers to experience first hand what physical and emotional violence feels like. It was all based on real life testimonials.
Also, #TakeABreastBreak. Global campaign for Avon Foundation for Women, to fight Breast Cancer. The goal was to communicate the myths to move women to get their regular checkup, as early detection can save lives.