We led corporate communications planning, strategy and campaign execution for a statewide collaboration of hospitals, physicians, nurses, health insurers, consumers, business and academia working together to significantly improve health care through a wide range of quality improvement and health IT initiatives. We developed a series of integrated marketing communications campaigns that included web, video, and…
We led integrated marketing communications for an emerging health information technology provider raise awareness of its data anonymization services and software for organizations in the healthcare and consumer industries. We helped raise the company’s profile in the U.S. among key customer target audiences, industry organizations, policymakers, analysts/investors and other third-party stakeholders. Our work successfully positioned…
