by Jen Bulotti, Stryker-Munley Group Sacramento Lucky you! Your company has made Monday morning headlines! But oops, not the way you intended. . What is your next, first, best step given the circumstances? Who are your first “go to” resources? First and foremost, DO YOU HAVE A PLAN? If not, qualifying whether … Read More
SMG News
Tips to Improve a Company’s Media Image
by: Rosemaria DiBenedetto, Stryker-Munley Group—Chicago. Building a reputation from the ground up takes time and sacrifice. But protecting one’s image is just as important as building it in the age of social media and a 24-hour news cycle. What can a company do to improve their image or protect it during a crisis? Here are … Read More
Smells Like Millennial Spirit – The Gifts of 80 Million Up-and-Comers
By Jen Bulotti – President, Stryker-Munley Group Sacramento 1980 was a good year. Most of our team at Stryker-Munley Group was either entering into or in high school (with a couple of exceptions ;-). That aside, 1980 was the beginning of a new generation that would soon force us to change our ways — in … Read More
What We’re Reading this Summer
By David Thalberg, President – Stryker-Munley Group-Los Angeles It’s August. If you have a vacation planned, it’s a great time to catch up on your reading. And by reading, I mean anything other than your Twitter and Facebook feeds! How about a book? Summer is a great time to kick back with a great beach … Read More
We Don’t Know What We See; We See What We Know.
Public Relations in the Age of Fake News By Mike Jamieson, Founder, Stryker-Munley Group Over the last 20 years, when I have told people that Public Relations is my business, I have often gotten a response like. “Oh, you are the spin guys.” This has always bothered me because I have always worked with people … Read More
How to Crush Your Brand Process in Eight Easy Steps. Or, How Not to Screw Up Your Brand
How to Crush Your Brand Process in Eight Easy Steps Or, How Not to Screw Up Your Brand By Jen Bulotti – President, Stryker-Munley Group, Sacramento As professionals in rebranding and brand positioning, we have seen our share of brands gone right, and some that have gone really, really wrong. The divide between the two … Read More
CALIFORNIA – Ready for Another Gold Rush?
By David Thalberg, President, Stryker-Munley Group-Los Angeles I moved to California about two years ago. Having lived in New York City for 30+ years, this wasn’t just a “move.” It was a MOVE. Setting the personal feelings about California vs. New York aside… let’s look at this from a business perspective. Were Californians as serious … Read More
SMG National Meeting – Special Guest, Mira Sorvino
The leaders of our national offices gathered for three days on the west coast to discuss many things including growth plans, how to work better together to provide even more value for our clients, new technologies, new media opportunities and where to find the best bourbons. We were hosted this time in Newport Beach, California … Read More
How to Manage Those “Who Can Not Be Contained.”
Twitter CEO, Jack Dorsey By Jennifer Bulotti, SMG Sacramento At Stryker-Munley Group, we have our share of incredible tech innovators and entrepreneurs. We have worked with Microsoft and Disney Interactive, as young start-ups and well-seeded ideas that led to incredibly competitive companies. The one question that always comes to the table is: How do … Read More
How to Get the Most from Your Analyst Relations Program
For technology companies, analyst briefings are an important element of the goal to gain mindshare of key influencers. Tim Cox of our Silicon Valley technology practice offers some advice on how to connect with key analysts and introduce them to your company and product. By Tim Cox, SMG Silicon Valley One of the most important … Read More