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Topic: Post-COVID-19: Expert Advice on What and How To Communicate to Staff and Customers After the Pandemic.
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Reputation Management Requires Taking a Stance
January 11, 2021By Casey Boggs – President SMG Portland In the wake of the deplorable attack on the US Capitol building, many executive leaders are emerging from the shock and asking, “How could this happen?” and “Why wasn’t there a quicker response?” All fair questions, but don’t expect clear, quick answers. Even without that clarity, it is … Read More
The Value of Contributed Content
November 16, 2020By Drew Albee – SMG Boulder From shrinking newsrooms to changes in both the types and the ways in which people consume media, the media landscape is constantly evolving. Employment at print publications is dwindling, and outlets across the industry are reducing their resources or creating an increased amount of digital content in order to … Read More
2020 Reputation Earthquakes: A Preparation Kit for the Shakes, Rattles & Rolls.
January 24, 2020By Casey Boggs – President SMG, Portland There is no doubt. 2020 will be a wild ride! Political stakes are high, corporate trust is low (according to a recent Gallup Poll), consumer confidence in companies to protect them in the event of a cyberattack is waning (according to recent DHM study) and the public relations industry … Read More
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